05

05 / ABOUT ZENTRO

Built in Kigali.
Built for Africa.

Because the existing tools weren't built for this market.

Zentro was designed from the ground up for businesses in East Africa — the payment methods, the market conditions, the connectivity challenges, and the operational realities that generic international software simply ignores.

2022Founded
500+Businesses
30+Industries
Zentro office, Kigali
2022Year founded
Kigali, RwandaHeadquarters
500+Businesses served
30+Industries
4+Countries

01 / OUR ORIGIN

The existing tools weren't built for this market.

Zentro began in Kigali after watching business after business struggle with software designed for European and American markets. Mobile money wasn't supported. Offline mode wasn't considered. Multi-currency was an afterthought.

We built Zentro to solve these specific problems — not to adapt a foreign product, but to design for East Africa from day one. MTN MoMo and Airtel Money are first-class payment methods. Offline mode is built into the architecture.

"We didn't build Zentro to compete with the tools that already existed. We built it because those tools don't work here."

Founder, Zentro
Zentro founder
"

FOUNDER'S NOTE

Not because I wanted to build software — but because I kept watching businesses around me struggle with tools that weren't made for them.

Tools built for markets where the internet is always on, where mobile money doesn't exist, where you don't have to explain what MTN MoMo is.

I grew up watching how hard people work here. Restaurant owners managing orders on paper. Shop owners counting stock by hand at midnight. Salon owners losing track of appointments because there was no system that fit how they actually operated.

The existing software wasn't the answer. It was built somewhere else, for someone else — and localising it was always an afterthought. We always got the features that mattered to them. The features that mattered to us came later, or never.

So I built Zentro from scratch. In Kigali. For businesses here. Every decision was made with this market in mind — offline mode because connectivity isn't guaranteed, mobile money because that's how people pay, multi-currency because that's the reality on the ground. Not added on. Built in.

Sugira ErastoFounder, Zentro
Sugira Erasto, Founder of Zentro

02 / HOW WE BUILD

People who understand the businesses they're building for.

The Zentro team works directly with businesses across Rwanda and East Africa. We build from what we see — not from assumptions made in a boardroom on another continent.

01

We build, we listen, we fix

Direct feedback from every business we work with shapes every release. No feature roadmaps built in isolation from the people using the product.

02

East Africa first

Every decision is made with the specific realities of this market in mind. Not an afterthought, not a localisation pass — the starting point.

03

Transparency by default

No hidden charges, no forced lock-in, no data ownership ambiguity. Your data is yours. Your pricing is what it says.

Zentro team

03 / OUR TEAM

A team that understands the market it serves.

We live and work in the same markets as the businesses we build for. That proximity changes everything — the decisions we make, the problems we prioritise, and how fast we move when something breaks.

Rwanda-basedOur core team is in Kigali — same timezone, same context.
Industry-diverseFrom fintech to hospitality, we have built across sectors.
Direct accessNo ticket queues for critical issues. You reach a person.

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